Using Constant Curiosity to Create ‘Firecracker Content’: Jon Burkhart on Marketing Smarts [Podcast]

Content strategist, B2B Marketing Forum speaker, and author Jon Burkhart explains how brands can use constant curiosity to create “firecracker moments” for customers. He also shares the secret to knowing when to engage in real-time marketing. Read the full article at MarketingProfs

source https://www.marketingprofs.com/podcasts/2018/39709/firecracker-content-jon-burkhart-marketing-smarts

source https://derekpackard.com/using-constant-curiosity-to-create-firecracker-content-jon-burkhart-on-marketing-smarts-podcast-2/