How to Win Friends Who Influence People: SAP Ariba’s Amisha Gandhi on Marketing Smarts [Podcast]

SAP Ariba’s vice-president of influencer marketing, Amisha Gandhi, discusses the company’s approach to building lasting relationships with industry influencers. Read the full article at MarketingProfs

source https://www.marketingprofs.com/podcasts/2018/39979/influencer-marketing-amisha-gandhi-marketing-smarts

source https://derekpackard.com/how-to-win-friends-who-influence-people-sap-aribas-amisha-gandhi-on-marketing-smarts-podcast/