Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire spectrum of digital marketing, including content marketing, paid media, social media, search engine optimization, link building and email marketing. We also list the best conferences that will take place in that next few weeks. Keep with the Weekly Measure each week as we continue to provide you with the most current digital marketing news.
Digital Marketing
Six Questions Digital Marketers Get Asked All The Time
– Vertical Measures
We’ve put together a consolidated list of questions digital marketers get asked all the time and try to provide the quickest, best answers for them all.
Move Your Marketing Strategy Forward by Going Back to the Basics
– Act-On
Go back to the basics to improve your marketing strategy by defining who your target customer is and reflecting on what’s working (and what’s not).
Content Marketing
2019 B2B Content Marketing Research: It Pays to Put Audience First
– Content Marketing Institute
Content Marketing Institute/MarketingProfs ninth annual research report – B2B Content Marketing 2019: Benchmarks, Budgets, and Trends.
5 Steps to Creating a Content Marketing Campaign
– Marketing Insider Group
Marketing Insider Group explores how to develop a content marketing campaign in five steps.
Video Marketing
The 5 New Rules of Video Marketing Success
– Content Marketing Institute
Learn the five new rules of video marketing for the sake of marketing budgets, audience engagement, ROI, and more.
The Best Video Marketing Tactics For You to Nail Your Campaign
– Infusionsoft
Video marketing is a must in this digital landscape. Learn how to nail every aspect of your video marketing campaign.
Search Engine Optimization
DuckDuckGo Hits 30 Million Daily Direct Searches
– Search Engine Journal
DuckDuckGo has hit a new record of 30 million daily direct searches. That represents a 50% year-over-year increase.
How to Create a Local Marketing Results Dashboard in Google Data Studio
– Moz
Learn how to create a client-friendly local marketing results dashboard in Google Data Studio from start to finish.
Paid Media
LinkedIn Fixes Issue With Low-Quality Clicks
– Clix Marketing
Finally, LinkedIn is starting to clean up some low-quality clicks. Here’s what is changing.
Get To Know Your Customer Better with Detailed Demographics
– PPC Hero
Google has added greater ability to see who is searching for your products. Learn about some of the benefits of adding these new lists.
Social Media
Facebook Targets Social Media Optimization Spam
– Search Engine Journal
Facebook is banning hundreds of spam accounts that exploited user engagement algorithms to generate traffic.
Google Is Finally Sunsetting Google+: Here’s What It Means
– WordStream
Learn all about the data breach that forced Google’s hand, and some ramifications of the announcement.
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The post The Weekly Measure: Video Tactics, DuckDuckGo & Google+ Says Goodbye appeared first on Vertical Measures.
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source https://derekpackard.com/the-weekly-measure-video-tactics-duckduckgo-google-says-goodbye/
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