A marketing case study allows you to illustrate and explain how you achieved enormous success in a specific situation. For instance, last year, Jacob McMillen wrote about how Pronto used Crazy Egg to increase leads by 24 percent. That’s a big number. It’s not a full case study, but it demonstrates the goal of a marketing case study. You want to shock your audience, then explain exactly how you achieved your results — preferably with proof. You might have read lots of case studies over the years without realizing your business couldn’t benefit from them. Lots of entrepreneurs are put…
The post What Is a Case Study in Marketing and How to Build One (Examples) appeared first on The Daily Egg.
source https://www.crazyegg.com/blog/case-study-marketing/
source https://derekpackard.com/what-is-a-case-study-in-marketing-and-how-to-build-one-examples/
No comments:
Post a Comment